At Fieracavalli’s pavilion 7, at the Croceri Farm “Equestrian Lab” station, visitors will have the opportunity to discover the Croceri Horses project in preview, designed for equestrian enthusiasts and professionals.
The new Croceri facility dedicated to the equestrian world will be set in the gentle hills of the Marche region, surrounded by Mediterranean flora, as a tribute to the region’s deep agricultural tradition and rich historical and cultural heritage. Born as an incubator for ideas, services, and products related to agriculture, it has its roots in the production of extra virgin olive oil, but also expands into another great passion of its founder: horseback riding, emblematic of an authentic lifestyle that respects nature’s rhythms.
The Croceri project was born from the desire to unite these two passions, aiming to become a meeting point for both equestrian enthusiasts and professionals. Not only focused on sport, but also cultural, it aims to integrate different equestrian disciplines to promote both animal welfare and personal growth. The space is designed to foster an experience where interaction with horses becomes a path of personal development, for both beginners and experienced athletes.
